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Bet on startups that you think are bound to... end badly.

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STEP 1

Choose a startup that doesn't make the most sense.

Like the Toasteroid. It's an iPhone-controlled toaster... huh?

Send it to battle
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STEP 2

Explain why you think it will lose favor with the startup gods.

Because one does not simply walk into... Unstartupable.

Let it pass judgement.
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STEP 3

How confident are you?

Bet with some of your real money or all of your honor.

$100 on black, like my soul
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STEP 4

This was toast from the start. (Lol, get it?)

We'll keep our ears to the ground and let you know what happens.

I have one in mind
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STEP 5

If you bet is the first to "fail fast, bro", you win

You get all the money everythings resets, and the game start over from scratch.

omg so lean

Rules

1

You don’t talk about Unstartupable.

2

Thou shall not bet on a startup with less than $3 million in publicly announced funding.

3

A “failure” means shutting down operations & doing so publicly. No “soft landing” or Odio style hard pivots.

4

If you have inside information…can I has some of that?

5

Failures must be certified by us. No expections. We have you money anyway so…

FAQ

Why don’t you bet on when the succeed?

Because what does “succeed” mean? They’re private companies so we have no idea what their real numbers are. One thing we can all tell, is when they fail.

What if they have a soft landing?

Nope. Fall means fail. I want to see the “Sorry we quite” email from their founder. Who knows what the soft landing offer was. Not playing that game.

Is this bad for startups?

Maybe, I doubt it. But it’s good for the industry. Bad startups burn investors, who turn around and burn you when you go to raise money. Short selling is a time honored tradition of calling a Snake oil salesmen out on their BS. If they keep selling their gyps powder, they’ll hurt more people.

Why is the minimum raise $3M?

Because under $3M we probably can’t track them well and they might not even have a public announcement of failure. They also drop like flies, so that wouldn’t be any fun.

My startup isn’t listed

They either don’t qualifyy by rule #2 or are simple not registered on Crunchbase. Womp womp

Bet on startups that you think are bound to... end badly.